[headline_georgia_small_centered color=”#000000″]Are you called to be the[/headline_georgia_small_centered]

[headline_georgia_small_centered color=”#000000″]New Leader[/headline_georgia_small_centered]

[headline_georgia_small_centered color=”#000000″]the world needs today?[/headline_georgia_small_centered]


[headline_georgia_small_centered color=”#000000″]A New Paradigm
Leadership Coaching Program[/headline_georgia_small_centered]


Why do leaders need new paradigm coaching?

Today’s world is complicated and unpredictable

New paradigm changes are constantly emerging

Old paradigm strategies aren’t working

Leaders can feel they are stumbling in the dark


Today’s leaders need to

Envision a grounded and clear imagined future

Stand in that envisioned future to know how to deal with current challenges

Use everything as fuel to get to that future


Heroic Leadership Coaching addresses this need

Envision your grounded and clear imagined future

Heroic Leadership Coaching offers a creative vision process that capitalizes on the strengths of both the left and right sides of your brain

Go beyond traditional business coaching

Weekly coaching calls integrate the key strengths of business coaching, therapy and engaged spiritual guidance to empower you to execute your strategic, Heroic Leadership vision

[content_box_blue width=”75%”]
Curtis_EvoyCurtis was highly stressed at work and was frustrated with managing his staff. In the DRALA program he learned innovative strategies and connected with new inner resources. He is enjoying himself, his staff and his work much more.
(click to hear him tell his story)

Curtis Evoy, Manager of Allan Gardens Conservatory
Toronto, ON Canada
[features_box_light_green width=”75%”]

Why does DRALA work?

Everyone knows that relationships are key to business success: 1. Prospects will trust you and want to invest in your service. 2. You will work more effectively with team members. 3. People above will see your worth more clearly and *want* to promote you!

To build good relationships, you need good communication skills. Communication is not an external thing – it comes from within you. Good communication comes from authentic confidence and self-awareness. The more aware you are of your emotions and how to work with them, the more confidently you will communicate with others.

The most powerful leadership begins with the quality of your relationship with yourself. DRALA addresses the integrity of your relationship with yourself and how to effectively bring this integrity into relationships with others.

This naturally leads to increased profits and business success.

[features_box_paper_white width=”75%”]

Deep Rooted Authentic Leadership, AWAKE!

Program Details

This 3-month innovative and personalized coaching program guides you to imagine your inspired future, connect with your inner source of confidence, build a strong foundation for new leadership growth, and actualize that growth!

First, create your plan: Look deep within in a steady way. Explore what leadership means for you, what your ideal leadership looks like, and envision the foundation needed for growing into greater authentic confidence as a leader. Identify internal and external resources that will support you to grow through challenges, rather than get stopped by them. Create an inspired leadership growth plan you are confident you will complete.

Then receive three months of dedicated support for implementing your leadership growth plan.

Here are the specifics:

  • A 3.5 hour confidential, deep dive Heroic Leadership Vision Session. This is a 1-on-1 Skype session where you will:
    • Calmly explore your core needs as a leader
    • Create a Deep Rooted Authentic Leadership, AWAKE! Plan to meet those needs
    • Identify your Leadership Integrity Support Team (which may include: a Business Mentor, Therapist, Wealth Advisor, Health Care Professional, etc.)
  • Respond to a short Before-, Middle-, and After-Program Questionnaire to track your progress.
  • Ten weekly 30-minute Heroic Leadership Coaching Calls to empower you to authentically complete your Deep Rooted Authentic Leadership, AWAKE! Plan.
  • A 45-minute Program Completion Skype Call where you will bring all the pieces of your journey together into a coherent whole, consolidate gains, and plan your next steps.
[content_box_blue width=”75%”]

A business leader shares
how she decided
to invest in her DRALA program

Andrea has asked me to write a few lines to you describing the process I went through in making the decision to participate in this programme. I am happy to do so.

My position as a VP of an educational post secondary institution was eliminated just before Christmas. Looking back, it was a blessing in disguise. While I did not seek to leave the university, my job had become very challenging with routine 10-hour days and frequent weekend work. I was completely exhausted and had lost any semblance of balance in my life. The job I had once loved and enjoyed and demanded the best of me, also robbed me of the characteristics of me that I liked – my ability to establish and nurture relationships; develop and lead healthy teams; lean on a supportive boss and peer team, and experience joy. It took everything I had just to keep up with the workload.

I knew that I wanted to explore a different way of being a leader. My modus operandi had been to rely on my left brain, surveying the problem, developing a strategic plan and assigning roles to my team and measuring the results. Important but not everything. This approach I came to understand was limited because of the person I am. I feel deeply, and find great joy in supporting others to learn and grow and develop their capabilities. I value balance in my life and could see how it was absent in my own experience and must therefore be absent in the lives of my staff through my example and from what I observed.

Yet, I was very reluctant to take the leap into Andrea’s process. It seemed too fluffy and I could not see the results clearly. Actually, in hindsight (I am halfway through) I realized that I could not envision the results (or the new, expanded me) because I couldn’t imagine what it would look like. At the end of the day, I decided to trust Andrea and the DRALA process that she had developed, based on her own sincerity and confidence and the success of others. For me, the style I had employed for an entire career (more masculine), was clearly no longer working for me and wearing me out.

The DRALA process has been an experiential one for me and very hands on. It has not been book knowledge that I have absorbed but something deep inside of me has been awakened and I am learning to articulate it. I like myself better. My particular intention was to expand my leadership style so I could be more authentic and be in a position to bring much more to the table.  My fear was that it would be hard to talk about the process and be taken seriously by my peers. Instead, I have discovered that as I have begun to share, the response has been very positive and affirming.

I am currently devising a communication to my professional contacts, those people waiting to hear from me as I begin networking, letting them know how much I appreciate our relationship, what I am busy with (professional development investing in self in order to be able to bring more to the table), and that I will be in touch with them again when that process is finished.

My ongoing motivation is derived from the success I am experiencing. It looks like a person who is ever more confident in her voice which reflects more authentically who she is. It is a softer, more expanded person, a person I would want to work with and be in relationship with.

I could go on, however, I think I’ve gone on too long already. There’s an expression  I have used many times in my own facilitation work that goes something like this: if you want the same results, keep trying the same methods. If you want different results, try something different.

Best of luck to you. I hope I have been helpful.

E. Z., Hamilton, Ontario, Canada[/content_box_blue]

Your Investment: $4,997


3 monthly payments of $1,697


4 monthly payments of $1,277


Do you have any questions?

Let me know what you need to make a grounded decision.

Ask a question about DRALA

[headline_georgia_large_centered color=”#000000″]More Coaching Testimonials[/headline_georgia_large_centered]

Corporate Coaching

With co-leaders of a team within a major Canadian bank

[content_box_blue width=”75%”]

GavinWe had a problem being able to feel we deserved our success. Communication is key to our working well in our partnership. We were caught up in being too busy which led to our not communicating with each other and lacking awareness.

Since we started getting coaching with Andrea our income has increased 25 – 30%. I am happy and enjoying life. My relationship with Murray and my other relationships are healthy. It feels great to know I can support people. I realize I can be a leader, and I feel empowered in that. Andrea is warm, kind, strong, direct, honest, reliable, trustworthy and spiritual.

J. Gavin Clark, Wealth Advisor[/content_box_blue]

[content_box_blue width=”75%”]
MurrayI was having trouble with communication and being able to feel open. I had trouble hearing and being heard by my business partner, Gavin. I felt guilty about having and doing what I wanted in our work. We needed support.

Since working with Andrea I am more accepting of who I am and more accepting of my business partner. My level of trust in Gavin has changed so much! I feel more love. I am working better with clients, and our income has increased 25 – 30%. Andrea is grounded and spiritual, which is a combination that is so needed in the business and corporate world.

Murray J. Newman, Wealth Advisor[/content_box_blue]

Relationship Coaching

[content_box_blue width=”75%”]
The coaching sessions were upbeat, structured, respectful and spiritual in a way that was new to me. I enjoyed the sessions very much. As a result of the coaching, I have new intent and goals in writing that I’m able to focus on and review every day. I shared my experience with my friends and they are excited, happy for me and support my journey. In sharing, I became closer to my friends, we learned about each other and we learned different ways to experience one another.

Andrea’s coaching helped me clarify my intentions for a love relationship. Her respectful guidance established a safe environment that allowed me to feel comfortable articulating my heart’s deepest desires and define my intention in writing. I feel more confident in my ability to make choices to support my intention. I am going out more often and I am more confident exploring relationships and social outings.

Over the years I have sought different relationships yet each one was the same. I worked with various counselors and yet never felt satisfied. The relationship work I did with Andrea was inspiring, insightful and motivating. The principles are repeatable and easy to apply. While easy, I have to commit my time and energy to achieve my relationship goals and be focused on the future.

Stacie, San Diego, California[/content_box_blue]

[features_box_paper_white width=”75%”]

My story

Andrea M. Winn, Founder and Heroic Leadership Coach
Andrea M. Winn, Founder and Heroic Leadership Coach

The presence, wisdom and skill I bring to Heroic Leadership Coaching come from a unique combination of over 40 years of training and experience, including:

  • A Masters of Education in Counselling Psychology (OISE, University of Toronto)
  • A Masters of Computer Science (DalTech/Dalhousie University)
  • A 6-month Mediation Certification Program (York University)
  • Three years of business training (Ontario Self-Employment Business Program, Your Planning Partners, the Abundance Project)
  • Four levels of Soul Art Guide Certification Training (Bodymapping, Chakras, Spirit Guides, and Shaman)
  • A five year apprenticeship with a Mi’kmaq Shaman
  • A lifetime of mindfulness meditation, beginning with growing up in a Tibetan Buddhist community.

My clients achieve their goals holistically in a remarkably short period of time. Here’s how: In Heroic Leadership Coaching I use my clinical therapy training in combination with dynamic business coaching methods to expertly guide clients through current emotional impasses. In a nutshell, they integrate their learning from current challenges as the stepping stones to achieve their Heroic Leadership goal.

I haven’t always been clear about my own heroic leadership. In fact, I hit rock bottom in 2001. I was brought up Tibetan Buddhist and strongly socialized with the value of compassion. In 2001 I was working for a large software development lab in Toronto which was focused on financial profit. My requests for decisions to be made from compassion fell on deaf ears. I felt powerless, and I eventually had an emotional breakdown.

My doctor took me off work and I dove into an intensive healing journey through traditional therapy and trauma energetic therapy. After years of processing and clearing my own emotional hurts, I began to look towards helping others and enrolled in an MEd Counselling Psychology.

I graduated with my degree and worked as a therapist for a couple of years. I also completed three business training programs. I began to get a feeling I had more to give. I had long-term spiritual experience through my Buddhist practice which gives me powerful presence. I also LOVE business, and frankly I am ambitious. So I started coaching two Investment Advisors in the financial industry.

We worked on relational issues and business development. Within six months my clients were having remarkable results. Their income increased 25-30% and they were promoted to being Wealth Advisors!

I have gone on to complete three years of study and certification in a visioning method called Soul Art. I love this creative method because it is elegant, fun and produces visions that come from our core truth. I have enhanced this artistic method, making it more focused and strategic for business leaders in my Heroic Leadership Vision Sessions.

Two years ago I formalized my new paradigm coaching. By the end of 2015 I was attracting exclusively business leaders as clients.

Today I work with leaders, empowering them in heart-centered holistic leadership that is life-affirming for them, their families, and their businesses, drawing on their intellect, their emotions and their spirit. This has come full-circle for me from my own struggles in the corporate world 15 years ago to now serving the business world through creating Heartspace for leaders to think, feel and vision a humane and inspiring future.
[features_box_light_blue width=”75%”]


What is Heroic Leadership Coaching?

Heroic Leadership Coaching empowers business leaders to establish clear Heartspace so they can be vulnerable, playful and access their deepest insight for solving real-world business problems.

I recognize there is a vital component missing in traditional business training. Coming out of school, leaders were taught the essentials of business, yet they were taught neither emotional nor spiritual intelligence, two qualities essential to good leadership. This has led to unavoidably half-hearted leadership where leaders may feel forced to make choices they regret – choices that hurt people, harm the environment, and ultimately burden the leader’s heart with scars.

Heroic Leadership Coaching was founded on the belief that if leaders have access to emotionally and spiritually sound business coaching, they will create heart-centered strategic plans and make better decisions. This alone will make for a better world.

Through trial and error I have discovered there are two key components to delivering such a service. First, it is necessary to create a strong retreat program to remove leaders from their day-to-day concerns; within the quiet, they can relax and access deep inner wisdom to create innovative holistic strategic plans. Second, weekly coaching support is necessary for integrating these strategic plans into their business.

I deliver customized Heroic Leadership Coaching programs to heart-centered business leaders. My “Why” is simple. I know that if I help business leaders lead from their full integrity, the ripple effect will impact many, entering us into a new business paradigm that supports everyone thriving.


The Four Pillars of Heroic Leadership

Heroic Leadership Coaching is inspired by the Four Pillars of Heroic Leadership, as identified by Chris Lowney, best-selling author and Jesuit-seminarian-turned-investment-banker. Lowney breaks down the four guiding principles of Jesuit formation and how they foster dynamic, effective leadership and achieve longevity:

  1. Understand your strengths, weaknesses, values and worldview
  2. Confidently innovate and adapt to embrace a changing world
  3. Engage others with a positive, loving attitude
  4. Energize yourself and others through heroic ambitions